Email Marketing Tips, Tricks, & Articles

Email Marketing Video Tutorials Show you how to plan, create, and send successful newsletters.

Read Email Marketing Tips and Lessons written by Michelle Keegan, Constant Contact's Email Marketing Diva.

Learn E-Marketing Lingo from the glossary of Email Marketing terms.

by Michelle Keegan, Constant Contact's Email Marketing Diva(TM)

Acquiring new customers, by request

Acquiring new customers is one of the hardest things to do in business today. This issue of Hints & Tips provides details on another way, in addition to traditional email marketing, to use the Internet and email to acquire those elusive new customers we are all searching for.

Companies like Respond.com, the leader in "Request-for-Quote" services can help you win new customers through highly-targeted customer leads. How? By bringing customer requests right to your inbox.

 

>>> Here's how "Request-for-Quote" works:
  1. The consumer completes a detailed request form online, specifying the kind of product or service they are looking for.

     

  2. "Request-for-Quote" matches these requests with businesses whose profile meets the customer's request.

     

  3. Your business receives customer requests via email for the products and services you offer.

     

  4. You then provide a personalized quote to each customer with relevant information including product or service availability, price estimates and other helpful details.

     

  5. Customers contact you directly to close the deal.

Request for quote services are a great fit for products and services where buyers need to do some "homework" before making a purchase. They are a "win-win" proposition for consumers and businesses because the consumer saves time and effort identifying whom to do business with and, in turn, the business obtains qualified sales leads.

>>> Benefits to you:
  • Obtain qualified leads.
  • Focus your selling efforts on customers who are ready to purchase.
  • Identify customers by geography-down to the ZIP code.
  • Simple to use. All you need is email.
  • It's affordable.

There are a few good "request-for-quote" services, but I recommend Respond.com-they've partnered with the leading Web sites, so they can drive consumers from high-traffic sites like Lycos, InfoSpace and more to your business. To learn more, please go to www.respond.com and view a demo of how their service works.

We are pleased to announce a FREE Webinar from Constant Contact aptly named "Email Marketing 101." Various dates and times are available. Click here to register today!

 

Email Marketing Video Tutorials Show you how to plan, create, and send successful newsletters.

Read Email Marketing Tips and Lessons written by Michelle Keegan, Constant Contact's Email Marketing Diva.

Learn E-Marketing Lingo from the glossary of Email Marketing terms.

by Michelle Keegan, Constant Contact's Email Marketing Diva(TM)
 

Email Marketing Tips, Tricks, & Articles