If your business is like most small businesses, summer may
be crazy and hazy, but "lazy"? Never! When you are operating
at Internet speed, it can be both difficult and time consuming
to stay current. For those of you using your vacation time to
catch up on your reading, here is a list of my top ten
favorite resources -- so you can spend less time surfing the
Web and more time surfing the waves. See you on the beach!
MarketingSherpa,
Inc. offers news, case studies, and best practices data
about Internet and integrated marketing for advertising,
marketing and PR professionals. Publisher Anne Holland and
her editors interview dozens of marketing professionals
every month, then share tactics, advice and results in a
selection of newsletters, special reports and on their Web
site.
The Email
Marketing Newsletter is published weekly by eMarketer,
the world's leading provider of Internet statistics. It
covers topics from eAdvertising to Wireless and includes a
consistently well-written column by
Email marketing analyst, Jonathan Jackson.
Digitrends.net
includes information on email marketing, permission
marketing and industry news. Check out the e-mail Marketing
section, especially articles by
Cheryl Rickman and
Jon Brodeur. A variety of Digitrends newsletters and a
free subscription to the quarterly Digitrends magazine are
available at the site.
Smallbiztechnology.com is truly an "oasis of small biz
tech news, information and solutions". Editor Ramon Ray
writes specifically for small biz owners/entrepreneurs and
small biz tech marketers. Sign up for his newsletter at the
site.
Opt-in news is a
permission-based email website and trade publication. The
Opt-in news e-zine is published monthly and offers articles,
reviews and in-depth interviews from industry leaders plus
the latest in marketing practices, loyalty programs,
software applications, and content services.
Ezine-Tips.com is
a website and a free daily e-zine offering tips, reviews,
and resources to help you produce, grow, and manage a
quality e-zine. Delivered via email five days a week, it
includes information on everything from content creation to
other revenue generation strategies. To subscribe, send an
email to
join-ezine-tips@sparklist.com
inc.com is a
comprehensive small business site that integrates
award-winning content, business intelligence, web-based
tools and ecommerce solutions in one destination site. You
can sign up for a variety of newsletters and get a free
issue of Inc. Magazine at the site.